Stagecoach UK
"Design a collection of fabrics for use in updated buses used for public transport in Norwich. "

As soon as we received our brief we sat as a group and mind mapped ideas and research that we thought was vital to do to understand Stagecoach as a brand and understand the market. We realised that there were many things to consider when it comes to our brief. We knew our designs had to be practical when it comes to material as well as the actual design (repeat and colour choice)

We also had to consider our group members' strengths and weaknesses to allocate loose roles in the group, thinking about sampling, researching and drawing.

To do next:
Research Stagecoach as brand
Research Wallace and Sewell
Research other designers
Research materials
Agree as a group on what we aim our designs to be. What are the key factors we need to create successful designs?
Where do we want our designs in the bus?
Who will use the bus?