Trend Reports
- As discussed, you need to create your own trend. Give your trend a name. When do you predict that your trend going to happen, and where?

- Your trend must be believable. Think about how to use images, references to other designers/trends/streetstyle/celebrity etc to convince your reader that this trend is really going to happen.

- Remember to research your trend in a wider context, referencing designers, artists, other trends etc.

- Spend time reading professional trend reports, and present your own report in a similar way, using labelled images, mood boards etc. Your report may be longer than some of the brief summaries we see online, because yours will include detailed description of your trend and how it relates to different areas of design, as well as an explanation of why the trend will resonate with the audience at this time (eg in response to a current social issue or topic).

My Ideas
eco fashion - link this with future events or news?? > recession?
deconstructs /reconstruct
mending- visible on purpose.. this could link with my fashion project?
make do and mend > too obvious? look at fashion point of view
urban denim- street style
vintage up cycling > "trendy to be thrifty"
eco friendly and sustainable

http://www.elle.com/fashion/g8913/best-eco-friendly-fashion-brands/





"Thrifty is fashionable once more and making your own curtains and soft furnishings is the craftiest way to save money."- http://www.yorkshirepost.co.uk/news/make-do-and-mend-has-become-the-new-trend-1-4325180#ixzz3voprmuaF

"The recession has given rise to the rebirth of a “make do and mend” culture, while television programmes such as Kirstie Allsopp’s Handmade Britain have spawned a surge in the number of people taking up sewing." - http://www.yorkshirepost.co.uk/news/make-do-and-mend-has-become-the-new-trend-1-4325180#ixzz3voq4DDzm

"The recession has had a big impact. People are looking at ways of saving money and learning how to do key skills themselves. You can save quite a bit of money by making your own clothes and curtains and you can make things to suit your own taste.” -http://www.yorkshirepost.co.uk/news/make-do-and-mend-has-become-the-new-trend-1-4325180#ixzz3voqkw69N

“Making your own clothes is not cheaper now there are shops like Primark, but it is about self expression and turning away from the high street to a more local economy.”- http://www.yorkshirepost.co.uk/news/make-do-and-mend-has-become-the-new-trend-1-4325180#ixzz3votDLWqh


Make do and mend was because of the recession In world war 2... will there be a recession 2016/17?? >>> http://www.cityam.com/215831/when-will-there-be-another-recession-uk-it-could-be-sooner-you-think

"A global recession is usually defined by economists as an extended period of below-capacity growth. City puts global potential growth at 3%, but expects growth to “reach or fall below 2%” before bottoming out in 2017." - http://www.theguardian.com/business/2015/sep/09/global-recession-two-years-likely-economist-buiter

"We may be on the verge of another global recession. Patterns in economic data are showing signs of weakness, and the troubles persisting in Europe or the bubble bursting in China may be the trigger that sends the economy over the edge" http://www.investopedia.com/articles/investing/071515/6-factors-point-global-recession-2016.asp



Trend Report Research

Trend forecasting help
Geraldine Wharry from WGSN tumblr

I initially wanted to have my collection of designs for a living area featuring cushions, a quilt and an upholstered chair but my practical work right now isn't relating well. I feel like I should carry on with the path that my work is going down naturally as I don't want to force my work to go a certain way. I am doing CAD embroidery on Monday the 30th and I will reflect once I have gained some more digitally stitched samples as I have never done this before- I might love it or hate it!

I am now thinking about wallpaper designs but I am still unsure. I will research into Claire Coles as she designs embroidered wallpaper which would be interesting to do. I want to include texture in my designs as many of the pieces at SADACC had texture and nothing was ever a flat print.

Habitat Ideas for cushions? I love the design in the lower centre!- stitched grids- geometric but includes interesting marks which could relate to shells etc?

Anthropology throws- very textured? Could I create something like this without having to weave????

For our reports project we began researching trends for a starting point. I began looking on WGSN and saved the forecasts that caught my eye or influenced me. I really liked the 'vintage' second hand patchwork trend. It intrigued me and I had an urge to reach into the computer screen to feel the textures. I researched further into "make do and mend" looking at how it is used now and how it used be used WW2. This then encouraged me to research into secondhand/charity/vintage as these are becoming increasingly popular; even so that high street brands are copying the "vintage trend".

Make Do and Mend John Lewis pamphlet WGSN
Artful Patchwork 1 WGSN
Artful Patchwork 2 WGSN
Patched Pattern WGSN
Charity Shops During Recession
The Modern Make Do and Mend BBC News
Charity Shop Tips
Make Do and Mend IWM
Clothes Rationing IWM